"The Ronan Report" provides insight about the activities at the Western Maryland Health System in Cumberland, Maryland, and about the changes taking place in healthcare today from a CEO's perspective.

Friday, July 29, 2011

Avoiding a Borders Outcome

Another one bites the dust.  I was somewhat surprised to read last week that Borders was forced to liquidate and close its stores.  This business will be completely shut down by September for one simple reason, it failed to change.  Apple, Amazon and Barnes and Noble figured it out, but Borders didn't. 

In healthcare, change is happening pretty dramatically.  Our business is changing at a fast and furious pace, which is pretty remarkable since little changes at that pace when it involves hospitals.  Making a change within our industry, check that, within our hospitals and health systems, is like turning an aircraft carrier on a dime--it just doesn't happen.  However, we have had to adapt to payment reform in Maryland that has changed at a pretty rapid pace over the last few years.  Fortunately for those we serve, many of us are doing so and making it happen at a record pace.  I worry about those who are slow to adapt or change.  Borders’ closing isn’t the end of the world since many others have adapted and will continue to do so, but in health care it isn't that simple.    We serve communities, towns, cities and multi- state regions, we can't afford to not change.

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